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Brand Standards Updates, brought to you by Creative Services
Brand: it’s kind of Creative Services’ thing. Even though a Brand consists of much more than just the visual aspects, that’s where we live. A guide on how to effectively use Miami’s brand is available — right now, you can access Version 2.1 of our Brand Guidelines. 2.1, you say? Where did the “.1” come…
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Canva Tips and Tricks
When to design within Canva Canva is NOT for designing: Canva approval process Tips and tricks Tip #1 – Use the provided brand assets Brand assets, including editable elements, can be found on the left under the Brand tab in the design editor. In this tab you will find: Tip #2 – Utilize the style…
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The Science of Connection: How AI, Data, and Communications Are Shaping the Future of Marketing in 2025
In 2025, marketing and communications professionals are navigating a landscape of continuous evolution. The question isn’t just how we keep up—it’s how we stay ahead. With over a decade of experience consulting and freelancing for global and U.S.-based partners, leading digital communications and social media strategy for a FORTUNE 100 company, global healthcare system, and…
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You’ve Got Mail: Miami-Branded Email Signatures
Branded email signatures are often overlooked, but are a powerful asset for enhancing brand identity and increasing credibility. Your email signature, automatically added at the end of Gmail messages as a footer, is more than just a personal sign-off — it’s an extension of the Miami University brand. It could be compared to a mini-billboard,…
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Trademarks and Licensing Updates
It has been a busy few months in the licensing and trademarks world here at Miami and there are many new and exciting things to come. On October 26, we will launch a branded seltzer and beer, which came from the partnership between local brewery Swine City Brewing and Van Wagner. Stay tuned for more…
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Emailing a flyer? Follow these tips before you hit send.
It’s common to find exciting events or other kinds of information posted as a flyer on a wall, on a digital screen, in an email, etc. Before you snap a photo and forward it to 1 or 100 people, make sure your communication is accessible. When you forward an image or graphic with text on…
In the Loop
Updates on Marketing and Communications at Miami