First Year Accountancy Majors Design Solutions in FC Cincinnati Case

A photo shows a team of students in discussion around a table

Each year, the First Year Integrated Core engages incoming Farmer School of Business students in a skills-based curriculum that focuses on developing key workplace skills: communication and collaboration, creative and critical thinking, computational thinking and coding, as well as ethics. The semester wraps up with a client challenge, in which students tackle a real business problem, for a real company, with real data. This semester, students worked with FC Cincinnati to answer the following client challenge prompt: 

How might you use player performance data and other factors (player social media, club websites, hometown loyalty, etc.) to develop a predictive model of player value to drive attendance to FCC games?

Of 152 teams, 20 Top Teams were chosen by FYIC faculty vote based on how well they articulated and addressed the challenge, how well they incorporated what they learned in class and used the creative problem-solving process, and the development of a compelling, feasible model.

Six accountancy majors were included in the Top Teams: Nayomie Ludwick, Eva Louise Hollingsworth, Corbin Przymierski, Michael Hugh Porter, Son Ton Huynh, and Siena Karen Pace. Congratulations to the teams on their hard work this semester!

Professor Cindy Oakenfull Speaks in front of FYIC class
A photo shows a team of students in discussion around a table